Uncommon Creative Studio opens Sweden office
Uncommon Creative Studio continues its expansion with an office opening today in Stockholm led by three accomplished Scandinavian leaders.
Björn Ståhl joins from Ingo in Stockholm as chief creative officer. Also joining from Ingo is Max Hultberg as executive creative director. Mia Berggren, former CEO of digital hub North Kingdom, will be CEO of the office, the agency’s first in Sweden.
Ståhl is known for his work on acclaimed Ingo campaigns such as “The Swedish Number” for the Swedish Tourist Association and “Moldy Whopper” for Burger King. Hultberg also worked on “Moldy Whopper.”
Uncommon did not reveal any initial clients that Uncommon Stockholm will be working with.
The announcement comes three months after Uncommon opened an office in New York, with Leo Burnett Chicago veteran Sam Shepherd joining as chief creative officer. The expansion follows Havas taking a majority stake (51%) in the London-based agency last summer.
The agency was founded in 2017 by ex-Grey London executives Natalie Graeme, Lucy Jameson and Nils Leonard.
“We will focus on brands that people in the real world are glad exist. These brands are uncommon and they can make a difference like never before,” Ståhl said in a statement. “I’ve admired what Nils, Lucy and Natalie have been building at Uncommon for some time and we can’t wait to continue their impact and partner together in Stockholm.”
“Björn, Mia and Max have the perfect balance—they each bring a unique quality and their collective experience is impressive,” said Graeme. “They see the world the same way we do and match our ambition at Uncommon. We’re thrilled to welcome them into the fold and couldn’t think of better partners to venture into Stockholm with.”
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